As the primary mode of experiencing moving images has drifted from the silver screen to home entertainment and digital devices, cinema’s role in popular culture must be interrogated. Just as the digital age has forced physical film onto the brink of extinction, so too has the movie theater become a place of decreasing significance. Simultaneously, definitions of cinema continue to expand. As disciplines have coalesced around terms like “new media” and “digital media,” the increasing ephemerality of cultural objects in the digital realm should be questioned.